MoovitzTM caffeinated candies are the product of one of the most tumultuous times in our history. Not since the Great Milk War of 1849 had the future of the entire mid-western dairy industry been so uncertain. The state of California had just surpassed the state of Wisconsin in total milk production and the legitimacy of “the dairy state” was once again being questioned.

The greatest minds in the farming industry were gathered to ponder a solution. What could possibly bring the title of “largest milk producing state” back to the Midwest? Long days stretched into longer nights when the answer hit like a bolt of lighting. Coffee! Cows that stay up all night can make milk all night. Skeptics doubted . . . Animal rights activists complained . . . The local press said it couldn't be done . . . And, actually they were all right, cows don’t really like caffeine . . . but people do.

We knew we were on to something. So we mixed smooth Java with lots of milk and came up with a subtly sweet soft coffee candy that will keep you up until the cows come home (or until you finish studying for that exam). So give it a try, and don't be afraid if you pull an all-nighter or two.